4 Things I've Learned As An Artist Who Runs A Business :

1. Don’t compare yourself. It’s so easy to get caught up in the success stories you see on social media—those moments of explosive growth that can make you feel like you’re not doing enough. But the truth is, there’s always someone ahead of you and someone behind you. Celebrate others’ successes, but keep your focus on your own journey. In reality, slow and steady growth is often the best path.

2. Bigger isn’t always better. I’ve found that bigger markets in larger cities don’t always work for me. The costs are higher, and there’s more competition (let’s be real—jewelry is a very competitive market). I prefer smaller-scale markets in quieter towns where there aren’t as many shopping options. That way, I can connect with my customers in a more meaningful way, and they don’t just feel like consumers—they feel like a community.

3. Don’t slack on your bookkeeping. Running a business means making money, and it’s so much easier when you stay organized. Get yourself prepared for tax season early, and make sure you’re keeping track of everything. Spend wisely, and write off as much as you can. Trust me—it’ll save you in the long run!

4. Keep learning and growing. There are tons of resources out there, which can honestly feel a little overwhelming at times. But I’ve found that the slower seasons are the perfect opportunity to invest in myself and my business. Whether it’s courses on business, marketing, or finances, I’ve learned a lot that’s helped me improve my craft—and I’m always excited to share those lessons with other small business owners.